{
  "version": 1,
  "brand": {
    "name": "Warby Parker",
    "domain": "warbyparker.com",
    "slug": "warbyparker",
    "vertical": "E-commerce"
  },
  "asOf": "2026-10-22",
  "basis": "library-dates",
  "previousAsOf": null,
  "windowDays": 7,
  "countriesFilter": [],
  "totals": {
    "activeAds": 50,
    "newAds": 0,
    "stoppedAds": 0,
    "platformsWithAds": 1,
    "thirdPartyAds": 0
  },
  "platforms": [
    {
      "platform": "google",
      "label": "Google Ads Transparency",
      "libraryUrl": "https://adstransparency.google.com/?region=anywhere&domain=warbyparker.com",
      "fetched": 50,
      "capped": true,
      "ownAds": 50,
      "activeAds": 50,
      "undatedAds": 0,
      "newAds": 0,
      "stoppedAds": 0,
      "reportedAds": {
        "min": 5000,
        "max": 6000
      },
      "firstSeen": "2021-10-25",
      "lastSeen": "2026-10-22",
      "formats": [
        {
          "key": "text",
          "count": 46
        },
        {
          "key": "image",
          "count": 2
        },
        {
          "key": "video",
          "count": 2
        }
      ],
      "countries": [
        {
          "key": "US",
          "count": 44
        },
        {
          "key": "CA",
          "count": 8
        },
        {
          "key": "IT",
          "count": 4
        },
        {
          "key": "DE",
          "count": 3
        },
        {
          "key": "ES",
          "count": 3
        },
        {
          "key": "FR",
          "count": 3
        },
        {
          "key": "IE",
          "count": 3
        },
        {
          "key": "PT",
          "count": 3
        }
      ],
      "landingPages": [
        {
          "key": "warbyparker.com",
          "count": 50
        }
      ],
      "advertiserAccounts": [
        "Warby Parker Inc."
      ],
      "thirdParty": {
        "ads": 0,
        "advertisers": [],
        "withheld": 0
      },
      "creatorAdsDropped": 0,
      "error": null
    },
    {
      "platform": "linkedin",
      "label": "LinkedIn Ad Library",
      "libraryUrl": "https://www.linkedin.com/ad-library/search?accountOwner=Warby%20Parker",
      "fetched": 5,
      "capped": false,
      "ownAds": 0,
      "activeAds": 0,
      "undatedAds": 0,
      "newAds": 0,
      "stoppedAds": 0,
      "reportedAds": null,
      "firstSeen": null,
      "lastSeen": null,
      "formats": [],
      "countries": [],
      "landingPages": [],
      "advertiserAccounts": [],
      "thirdParty": {
        "ads": 0,
        "advertisers": [],
        "withheld": 0
      },
      "creatorAdsDropped": 0,
      "error": null
    },
    {
      "platform": "tiktok",
      "label": "TikTok Ad Library (EU)",
      "libraryUrl": "https://library.tiktok.com/ads?region=all&adv_name=Warby%20Parker&query_type=1",
      "fetched": 50,
      "capped": true,
      "ownAds": 0,
      "activeAds": 0,
      "undatedAds": 0,
      "newAds": 0,
      "stoppedAds": 0,
      "reportedAds": null,
      "firstSeen": null,
      "lastSeen": null,
      "formats": [],
      "countries": [],
      "landingPages": [],
      "advertiserAccounts": [],
      "thirdParty": {
        "ads": 0,
        "advertisers": [],
        "withheld": 0
      },
      "creatorAdsDropped": 40,
      "error": null
    }
  ],
  "formats": [
    {
      "key": "text",
      "count": 46
    },
    {
      "key": "image",
      "count": 2
    },
    {
      "key": "video",
      "count": 2
    }
  ],
  "countries": [
    {
      "key": "US",
      "count": 44
    },
    {
      "key": "CA",
      "count": 8
    },
    {
      "key": "IT",
      "count": 4
    },
    {
      "key": "DE",
      "count": 3
    },
    {
      "key": "ES",
      "count": 3
    },
    {
      "key": "FR",
      "count": 3
    },
    {
      "key": "IE",
      "count": 3
    },
    {
      "key": "PT",
      "count": 3
    },
    {
      "key": "GR",
      "count": 2
    },
    {
      "key": "NL",
      "count": 2
    }
  ],
  "landingPages": [
    {
      "key": "warbyparker.com",
      "count": 50
    }
  ],
  "themes": [
    {
      "label": "glasses",
      "keywords": [
        "online",
        "prescription"
      ],
      "ads": 9,
      "examples": [
        "https://adstransparency.google.com/advertiser/AR06277634425874284545/creative/CR04446241610442735617",
        "https://adstransparency.google.com/advertiser/AR06277634425874284545/creative/CR01961464594320850945"
      ]
    },
    {
      "label": "fsa",
      "keywords": [],
      "ads": 3,
      "examples": [
        "https://adstransparency.google.com/advertiser/AR06277634425874284545/creative/CR16906569351119765505",
        "https://adstransparency.google.com/advertiser/AR06277634425874284545/creative/CR10800712159428870145"
      ]
    },
    {
      "label": "sunglasses",
      "keywords": [],
      "ads": 3,
      "examples": [
        "https://adstransparency.google.com/advertiser/AR06277634425874284545/creative/CR11685702222447902721",
        "https://adstransparency.google.com/advertiser/AR06277634425874284545/creative/CR16698918265157582849"
      ]
    },
    {
      "label": "lenses",
      "keywords": [],
      "ads": 2,
      "examples": [
        "https://adstransparency.google.com/advertiser/AR06277634425874284545/creative/CR00001161015559454721",
        "https://adstransparency.google.com/advertiser/AR06277634425874284545/creative/CR16890250408130248705"
      ]
    }
  ],
  "topMessages": [
    {
      "text": "Warby Parker warbyparker.com",
      "ads": 11,
      "platforms": [
        "google"
      ],
      "example": "https://adstransparency.google.com/advertiser/AR06277634425874284545/creative/CR17863524116624048129"
    },
    {
      "text": "Warby Parker",
      "ads": 3,
      "platforms": [
        "google"
      ],
      "example": "https://adstransparency.google.com/advertiser/AR06277634425874284545/creative/CR09413914386881314817"
    },
    {
      "text": "Warby Parker warbyparker.com Affordable Sunglasses",
      "ads": 2,
      "platforms": [
        "google"
      ],
      "example": "https://adstransparency.google.com/advertiser/AR06277634425874284545/creative/CR11685702222447902721"
    }
  ],
  "newAds": [],
  "stoppedAds": [],
  "evergreen": [
    {
      "platform": "google",
      "url": "https://adstransparency.google.com/advertiser/AR06277634425874284545/creative/CR16906569351119765505",
      "format": "text",
      "firstShown": "2021-10-25",
      "lastShown": "2026-10-22",
      "landingDomain": "warbyparker.com",
      "countries": [
        "US"
      ],
      "text": "Warby Parker warbyparker.com Use Your FSA Before It Expires"
    },
    {
      "platform": "google",
      "url": "https://adstransparency.google.com/advertiser/AR06277634425874284545/creative/CR05514714093686095873",
      "format": "text",
      "firstShown": "2021-10-25",
      "lastShown": "2026-10-22",
      "landingDomain": "warbyparker.com",
      "countries": [
        "US"
      ],
      "text": null
    }
  ],
  "notes": [
    "Google Ads Transparency: the sample read the first 50 ads of the search, so counts are lower bounds.",
    "TikTok publishes ads shown in the EU/EEA, Switzerland, the UK and Turkey only."
  ]
}
